MLS Updates App With Full Ticketing, Fantasy, Merchandise Integrations

MLS is releasing its updated flagship app on Monday with ticketing, merchandise, and fantasy soccer all fully integrated into the platform.

Source: MLS Updates App With Full Ticketing, Fantasy, Merchandise Integrations

The app also builds on last year’s full-fledged relaunch that highlights a club-centric focus for fans.

As MLS Digital SVP and GM Chris Schlosser said, “We know that fans are primarily fans of the club, then the league.” MLS launched an ad campaign last year called “Pick Your Colors.” That has now evolved into “Live Your Colors” to highlight the fact fans can customize features depending on their favorite club.

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